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My Blog about SEO & eCommerce, Mitochondrial Disease & Disability, & the Good Life

Blog posts from Cindy Lou Who 2 - a little eCommerce & SEO, some discussion of disability issues (including mitochondrial disease), some jewellery info, & the expected topics of beer, travel & recipes. 

 

Filtering by Tag: shipping

Etsy's Push For Free Shipping For US Buyers - An Example From Their Search Testing

Cindy Lou Who 2

A Etsy search for “stone jewelry” from Canada - is this what the US searches will look like as of July 30th? Maybe, maybe not.

A Etsy search for “stone jewelry” from Canada - is this what the US searches will look like as of July 30th? Maybe, maybe not.

Etsy tested prioritizing free shipping listings in US search in late May and early June - was this a preview of their new campaign that will launch July 30th?

Last week I told you about Etsy’s campaign to get sellers to offer free shipping to US buyers, but said we didn’t know of them testing any major changes to the US search algorithm involving free shipping. I was wrong: they did run a test starting around May 23rd, and ending around June 3rd. While very few sellers seemed to notice it, it is worth reviewing how it worked, in case they do decide to use something similar as of July 30th.

The most interesting part of that experiment was the fact that for most observers, only the first 3 rows of US searches displayed items that shipped for free; the “normal” search results continued after the top 3 rows. In larger searches, that meant that the “normal” results were merely pushed down a few rows, unless they shipped for free. A few people reported seeing 6 or 7 rows of listings with free shipping badges, but no one saw entire pages. That means there was still decent visibility for listings that had shipping charges attached.

The only screenshot I could find of the US free shipping test from late May; credit to Sara from  Mayday Labels.

The only screenshot I could find of the US free shipping test from late May; credit to Sara from Mayday Labels.

However, it wasn’t all good news for buyers or sellers. Some smaller searches displayed far less relevant results in the top 3 rows than is ideal. Check out the screenshot above, showing the search for “clip art sewing” in the US at the end of May. (Thank you to Sara from Mayday Labels for having the good sense to capture this!) The items with the free shipping badge mostly have nothing to do with sewing, in their images at least. Only the Promoted Listings ads and the partially-cut off 4th row include images of sewing implements and related items. If you do that search today (July 15, 2019), the top results are dominated by listings that look relevant.

In short, this test seemed to fill at least 3 rows of search with “free shipping” listings, sometimes at the expense of matching the search query as closely as the ads and remainder of the first page did. The worst part of this example was that most of the other items on the first page were digital downloads, so they had no shipping charges anyway! (Last week, the Etsy Q & A thread revealed that instant downloads would be included in the “priority placement”, although they would still be excluded from the standard free shipping filter in search.) The best part was that items from non-US sellers did appear in the top 3 featured rows if they offered free shipping, so there was no localization in effect.

What Does This Tell Us?

Unfortunately, not much. There is no guarantee the new search rankings starting July 30th will act like this. However, I suspect they will look more like this test than the current Canadian searches that sometimes show many pages of free shipping listings before anything else. Why would I think that, you ask?

My reasoning is that most of Etsy’s literature on this search change defines “priority placement” as “in the top and most visible rows of search.” The don’t say in the top pages, just the top rows. Now, that might mean the top of each search results page, not just the top of page 1 as this test had. That would drive a lot of items further down in the results. It might mean nothing, however; you can’t always parse Etsy-speak as if it were normal language.

But, if this test was a trial run, the US free shipping “guarantee” push might still provide substantially more exposure for items that don’t ship free than the Canadian version does in big searches. Remember, many of us haven’t had any loss of Canadian sales despite not shipping for free, so whatever Etsy ends up doing, it doesn’t necessarily mean that you will be invisible. Let’s wait and see what happens.

I’ll be continuing to follow all new developments, and will update this post and the earlier one as needed. Once the search algorithm change is finally revealed, I will blog again, so make sure you sign up to get on my blog email list.

Etsy's Free Shipping Announcement - What We Know So Far

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Above is a screenshot of the top 2 rows of a search for “kids” on Etsy in Canada as of July 12, 2019. All of the listings ship for free in Canada. You will be seeing something similar in the US as of July 30th.

Above is a screenshot of the top 2 rows of a search for “kids” on Etsy in Canada as of July 12, 2019. All of the listings ship for free in Canada. You will be seeing something similar in the US as of July 30th.

Etsy Will Give Items That Ship Free “Priority Placement” in US Search Results; A Lot Remains Unclear

As you have probably already heard, Etsy announced that as of July 30, 2019, items that ship for free to the United States, either by themselves or in orders over $35 USD, will get “priority placement” in US searches. This blog post is not about whether or not this is a good idea; I’ve already warned you in the past that Etsy would continue to push free shipping and that we should all expect more of this in the future. As I wrote in January, “…make your peace with free shipping now, because it isn’t going away. You don’t have to use it, but you do have to accept that Etsy will.”

Instead, I am going to get into the details that have been released so far, so that we can all be prepared for this algorithm change. Note that I can’t give much optimization advice yet, as my team and I will need to test this once it goes live on the 30th. I will write another blog post once testing is complete; sign up here to receive all of my blog posts by email so you will be up to date. 

Etsy put out a lot of information with this press release, including the video I have linked to, an updated Ultimate Guide to Shipping, which contains sections on strategies for non-US shops, and tips for businesses who offer large or heavy items. They did 3 days of questions and answers in a massive forum thread. You don’t have time to sift through all of this, so I did it for you.

What they failed to mention in the vast amount of material they put out with this announcement is that Canada has had free shipping items at the top of generic searches since the end of January 2019. Back then, I speculated that Canada might be a testing ground, or the beginning of a very slow roll out, and it turns out it may have been both. Since we haven’t noticed Etsy testing this in US searches up until now [Update (July 15): there was a small test in late May-early June, which mostly reserved the top 3 rows of US search for free shipping listings/shops, and didn’t necessarily give shoppers the most relevant results.] the Canadian data will likely be extremely useful to them. However, that does not mean that US searches will look like the Canadian ones on July 30th; we don’t know if they will use the same algorithm weights in the US. In fact, CEO Josh Silverman stated that the change “…means that shoppers in the US will primarily see items that ship free and shops that guarantee free shipping on orders of $35 or more in the top and most visible rows of search”, which could mean that there will be fewer items with free shipping on the first few pages of US generic searches than we see in Canada.

So, let’s go over the facts, keeping the speculation to a minimum.

Things we know:

  • there are two ways to make your listings eligible for “priority placement” in US searches on the 30th: you can have free shipping to the US on one or more listings, or you can use their new $35 total order shipping guarantee tool to give US buyers free shipping on all orders over $35.

  • any listing with no shipping charge for US buyers will get the search boost, regardless of what country it ships from. Sellers outside of the US are included, but buyers in other countries are not.

  • free shipping minimums must be created with their “guarantee” tool to be eligible for priority search placement. So, if you want to offer free shipping to customers who purchase at least $35 USD of goods in your shop, you will only get the search boost through the new guarantee tool, which is still rolling out. Using the old Sales and Coupons settings to offer a free shipping sale with a minimum will not work for priority search placement on July 30th .

  • the $35 order tool will only change shipping prices for American buyers; everyone else will still pay for your set shipping rates. The $35 minimum purchase is calculated before tax but after any other sales discounts or coupons. [Update (July 21, 2019): this last point is now in dispute, as Etsy Support staff are now telling sellers that the guarantee will use the original price of the item, not a sale price. Stay tuned for further updates.]

  • the $35 guarantee tool takes effect as soon as you enable it, but the search benefits do not kick in until the 30th. You are also able to turn the guarantee tool off.

  • Promoted Listings will not be included in this change; items can still appear at the very top of search ads even if they charge for shipping.

  • you can still offer a shipping upgrade for a fee; only the base shipping price must be free for your listings to be included.

  • digital downloads are eligible for priority placement, but still won’t be included in the old free shipping search filters.

  • The smart pricing tool will help people with items over $35 USD adjust listing prices to compensate for the free shipping offer, but it will not be available to non-US sellers until August. Etsy will demonstrate how to use the smart pricing tool on Facebook Live on July 16. [Update (July 18): link to demo and the question and answer thread on this tool in the forum.]

  • the other elements of Etsy’s search algorithm will remain in effect; this is just one search factor. In other words, free shipping won’t automatically guarantee you top placement. [Pro tip: if you only want to offer free shipping on some items come July 30, consider the ones that already do very well in search, as listings that get very few search hits today likely won’t magically rise to the top row by offering free shipping.] Remember that the smaller the search result, the easier it will likely be to be found if you do not have free shipping.

  • this initiative will also affect Etsy promotions. “We’ll also begin to prioritize these items wherever Etsy advertises in the US—in email marketing, social media, and television ads.” Most people seem to be ignoring this point, perhaps because they do not realize how much traffic comes from Etsy advertising. I expect, for example, that all of the search links in the US version of Editors Picks will now go to shops with the free shipping guarantee. [Update (July 18): Etsy staff have confirmed via email that “prioritize” does not mean that shops without free shipping will never be promoted in emails, social media or on television. It just means that listings that ship free to the US, & shops with the $35 free shipping “guarantee”, will be more likely to be promoted.]

Good news - you can turn it off, and it does work.

Good news - you can turn it off, and it does work.

Things we want to know but don’t know (yet):

  • what does “priority placement” really mean? They’ve said it is different than the normal shipping boost that has supposedly been part of the algorithm since last year, but have not given more detail, other than the quote about “the top and most visible rows of search”.

  • why won’t the “smart pricing” tool be available outside of the United States until August?  Since Etsy has also announced that they will be introducing country-specific sales options and will be doing more promotion and ads in non-US countries in the fall, and admits that we may need more tools for offering different prices in different countries, it does look like they fully expect that at least some non-American shops will suffer once this search change takes place. Shops outside of the United States have always had a disadvantage compared to US sellers, and Etsy is intentionally compounding it by transforming the algorithm before giving all of their tool solutions to all sellers.

  • why can’t sellers use the free shipping sale option we already have in the Sales & Coupons section of the shop manager to give US buyers free shipping on orders over $35? Possibly because we can’t use it to set a sale for just one country other than your own, so that would only work for shops that want to give every other country they sell to a free shipping deal as well.

  • does the statement about advertising include the Google and Google Shopping ads Etsy pays for? They did not mention search ads in their statement about promotions, and they ignored my question on this point in the Q&A thread. [Update (July 18): in an email to me, Etsy staff stated that the Google Shopping ads that Etsy buys for us are not affected by this change.] If it does, that likely means they will end up spending more than they used to on ads for those shops with free shipping in the US, since many of us who received traffic from Google Shopping ads would be removed as of July 30. Etsy has stated that those ads are their best performers, so they will have to feel very secure that the free shipping shops will be able to pick up the slack after removing so many other listings. Then again, they said “prioritize”, which does not necessarily mean that they will only promote listings with free shipping.

  • is it against the law in any jurisdictions to follow Etsy’s advice of combining shipping prices into the item price? Maybe, although I don’t necessarily agree it is in Canada, depending on how you do it. France’s law only applies to books, and only those shipped within France. I strongly suggest anyone worried about this consult legal advice in your jurisdiction. Note that Etsy’s solution for any illegality is to come up with another way to offer free shipping, which in essence means eating the cost and reducing your profit.

Things To Watch For:

  • an Etsy staffer has told me that more search changes are coming by the end of the summer; they will possibly include photo quality and more personalized results than we have seen across the board up until now. This free shipping prioritization might end up rolling out all at the same time as those changes, or at least as tests for those changes, making it more difficult to separate out the true effect of this free shipping prioritization.

  • Etsy said they will start increasing promotion and advertising in non-US countries in September, at the same time they start promoting the free shipping deals to American buyers. They’ve also previously said they want to give us more advertising and promotion opportunities, so I will not be surprised if increased Etsy ads involve increased ads that sellers pay for at the same time.


My Advice:

  • Don’t panic! While we do not know exactly how this is going to work, Etsy cannot afford to completely hide shops without free shipping to the US, so listings that have mailing costs will still be found in search. They want you to have shipping included in all of your listing prices, so they will really be pushy about this, but they also know that can’t happen, for a variety of reasons. For example, if you can’t ship free because your items cost $40 to ship within the US, then your competition will be in the same situation, and free shipping getting priority ranking will not matter.
    Canadian searches have shown free shipping items for more than the first 25 pages of big, competitive searches since the end of January, yet a shop like mine, with only 6% of listings shipping to Canada for free (many as tests), has had no loss of Canadian sales.

  • Test this for yourselves, but also watch for people like myself to do testing and report in after this goes live on July 30. I have assembled a special team of sellers from around the world, and we will be designing a variety of tests, including both listings with and without free shipping, from US and non-US sellers. I will blog once we have full results, but will also update this post a bit, so keep checking in.

  • wait for the bugs to be worked out of the tools before using them, if at all possible. There is no benefit to using them before July 30th, as you can use the existing sales and coupons function to do a free shipping sale today if you want.

  • Remember the things I always say: 1) don’t rely on Etsy alone for your business income; 2) don’t rely on Etsy search alone for your Etsy income; and most importantly 3) don’t rely on ranking in the big, general searches for the bulk of your Etsy search sales. Make sure you are optimized for lots of niche (aka long tail) searches, as they constitute the majority of ecommerce sales. The sellers this will hurt the most are folks who can’t ship for free (including many sellers outside of the US) but who still think that the most common searches are the ones that will work best for them.
    I’ve had sales in the past 30 days from searches with as few as 24 results. In examples like this, ranking by free shipping will not matter much. On that note, my goal in the next few weeks is to release my long-promised guide on keyword research (with a focus on niche keywords), and a new basic post on the other search algorithm elements.

  • We all knew this was coming, and it is not the end. Accept that this is how Etsy functions now, and make your business plans accordingly.




    Updated July 21st, 2019

Free Shipping Is Part Of Etsy's Search Algorithm, In Canada At Least

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Notice anything similar about these listings? Every single one of them ships free, and they all rank at the top of the search for “baby” in Canada (Jan. 29 2019)

Notice anything similar about these listings? Every single one of them ships free, and they all rank at the top of the search for “baby” in Canada (Jan. 29 2019)

Is Canada A Testing Ground, Or The First Country In A Slow Roll Out?

We Don’t Know Yet

Update [July 13, 2019]: On July 9, Etsy announced that they will begin giving a boost to listings with free shipping in US searches starting July 30, 2019, including items from shops that give free shipping on orders over $35 USD. I have a new blog post on this topic here, and promise to test this search change once Etsy rolls it out.

Back in September 2018, when Etsy released their Ultimate Guide to Etsy Search, and stated that shipping prices could factor into the search algorithm, I blogged that I wasn’t seeing any ranking impact when I tested changing my shipping prices, including offering free shipping.

That is no longer true, at least within Canada.

Since November, I have been able to move a few of my items up and down in Etsy search by turning free shipping on and off, but it only had an immediate effect domestically (in Canada); my items did not move in international searches, including in the United States, even when I offered free shipping everywhere. (By “in Canada”, I mean when the search filter is set to ship to Canada, not just with items from Canada.) The most obvious movement appeared with items that already had a good listing quality score, and only within large searches; an item that jumped from page 25 to page 1 for a generic query might not move at all for a very specific search term. For example, a listing might leap up the rankings for “stud earrings” but not for “red abalone shell earrings”. Most of the items I tested didn’t move at all, so I didn’t make an announcement.

But just under a week ago, I noticed that many broad searches in Canada changed quite a bit, and 100% of the listings (other than ads) on the top pages offered free shipping.

Yes, you read that correctly. All of the top ranked items a Canadian customer sees in generic searches within Canada at the time I am writing this have the free shipping badge. (You can see this by changing your country settings to Canada.) I was able to move a few of my listings that used to rank near the top back to page 1 just by using free domestic shipping. When I removed free shipping, the items dropped again.


This Could Be A Test, Since It Isn’t Showing Up In Other Countries, Yet


I contacted some of my volunteer testers in other countries, asking them to

  1. pick a listing that does reasonably well in search

  2. find a few broad search terms they show up for in their country

  3. add free shipping to the listing

  4. track what happens in the next hour

I coordinated the tests so I could track them as well, searching incognito with the “ship to” filter set to their country, and even with VPNs in a few cases. None of the listings moved up once their shipping charges were removed. So, that’s the good news; we are only seeing this in Canada, currently.

Furthermore, we couldn’t find any broad searches in other countries where 100% of the listings had shipping included. If you see any, please let me know!

While Canada is a localized/regionalized country (where items from Canada rank higher in generic searches than items from elsewhere), there is no obvious reason that free shipping products should dominate searches here, especially considering that products jump in ranking within 15-20 minutes of changing the postage costs. This is not about the preferences of Canadian shoppers being more skewed to not paying extra for shipping; that effect would be more gradual. I just woke up one morning and suddenly every top listing had free shipping.


What You Need To Know, even if you hate “free shipping”


First, do not panic! This might be a test. Now that the word is out, Etsy might even end it.

Second, it currently only happens in very generic searches, the ones I am always telling you not to worry about ranking in. If you have been listening to me, this isn’t going to have a big effect on you, even if you are Canadian. If you haven’t been listening to me on that point, then this is your wake up call - ranking in large, generic searches is not guaranteed, since Etsy can change the algorithm at any time. This is only one of many different ways your ranking in a broad search can tank. If you currently are on page 1 of a big search and are getting a lot of sales from it, congrats! But consider that a bonus; don’t assume that you will stay there, or that anyone can stay there indefinitely.

Third, since most buyers use more specific searches, you are all still visible in Canada if you ship to us.

Fourth, if you are Canadian, including the shipping costs in your item prices will not automatically boost your search ranking. You have to be well-optimized, and have a good listing quality score (meaning that buyers click on, favourite, & buy the listing when they see it in search), and show up in very broad searches. Even with a good quality score, I wasn’t able to make this work for the vast majority of searches.

Fifth: however, in my testing over the past 18 months or so, many listings where I include the shipping costs in the item price are gradually ranking better overall, even outside of Canada, than the ones that do not have free shipping. It doesn’t happen immediately, though, and there are some items that it never seems to help at all. So, sometimes free shipping works, even if it isn’t a direct algorithm factor.

Finally, remember back in September when I said that Etsy is “going to continue to push free shipping”? This is just one of many examples that will be coming. Even if this is only a test and they end it soon, expect Etsy to add low postage costs into the algorithm at some point, and to give benefits to shops who offer it. Research shows that most buyers are attracted to lower shipping prices, and Etsy wants that bigger pool of customers. So, make your peace with free shipping now, because it isn’t going away. You don’t have to use it, but you do have to accept that Etsy will.

If you have done any testing yourself, or have seen odd search results, please let me know: leave a comment below (no sign up required), convo me, tweet me, or email me by clicking the little envelope icon at the top right of this page.

This post will be updated as developments happen. Stay tuned!

UPDATED: July 13, 2019

Canada Post Alternatives: Other Shipping Companies in Canada

Cindy Lou Who 2

There Are Many Different Ways To Ship Into And From Canada Without Using Canada Post, Including Options For Small Businesses

Worried about backlogs at Canada Post after the strikes (get updates here), but you don't know any other affordable shipping companies to fill the gap for your small business?

Need a cheaper way to ship within Canada or to the US?

Need an alternative for shipping into Canada from other countries?

Fortunately, there are many established options out there, including several services that will truck packages across the American border to ship via the United States Postal Service, incoming and outgoing.

Note: The following lists do not mean I am endorsing any of these companies, and I have not received any compensation to link to any of them. I am sharing this list because I spent some time compiling it for Canadian Etsy sellers I know, and thought it might be useful to others too. 

National Courier Companies

Most large courier companies in Canada have locations in most provinces, and provide national and international services. However, coverage can be minimal to nonexistent in many remote or rural areas, and prices are all over the map. One company may be cheaper for mailing between points A and B, while another company gives the best rates between cities C and D. Also, courier prices are often more in line with Canada Post rates for a larger package, but small items are several times the cost of regular mail, so this is not a viable option for many of us.  

The following list shows the cost to ship a small bubble envelope with a $50 value from Calgary to St. John's, Newfoundland on October 19th, 2018 (tax not included, cheapest/slowest rate selected, no customer discounts applied):

Signing up for an account may make you eligible for discounts (e.g., UPS gives me a small business rate of 20% off the price listed above), as can a high volume of packages. Note, however, that couriers will sometimes limit their services to existing customers for the duration of any Canada Post disruptions and during the busy holiday season, so you will need to contact these companies to make sure they will be able to cover your needs.

There are also numerous companies which offer access to better rates at couriers and for Canada Post than many of us can get on our own, including Chit Chats. Their prices, reliability and customer service can vary, so check reviews carefully before signing up for their services.

Regional Shipping Services That Deliver Outside of Canada

There are many businesses that provide shipping and freight services within a city or region; therefore, I have restricted this list to those who ship outside of Canada (although some also provide in-Canada service as well). Do check with each company for more details on their current service levels and time frames, and other details regarding requirements, as some request a spreadsheet detailing each of your parcels being shipped. 

(If you are a high-volume seller but don’t live near one of these options, consider couriering your packages to the closest office; contact the company you wish to use to get their recommendations on the cheapest way to reach them.)

Chit Chats Express: the most national and established alternative that ships via the United States Postal Service (USPS). Opened in 2001, they now have multiple offices in Ontario, BC, Quebec, Alberta and Nova Scotia. Fees are 65 cents to $2 per package, plus the US postage cost. They also have courier arrangements to ship within Canada and internationally. Print US postage at home or in their offices; check with your nearest location for details, as services vary by city. (Note: they did not reply when I emailed a few questions, which is a bit of a red flag for me)

DYK Post: shipping via USPS from their offices in Calgary and Edmonton, with drop off locations in Edmonton North, Red Deer, Innisfail and Lethbridge; they also offer pickups in Calgary and Edmonton. Costs $1 and up per package to ship via USPS through their location in Montana. Print your own USPS postage or do it at their office. They also offer discounted DHL and other services to ship around the world.

Parcel for Less: southern Ontario shipper with main offices in Hamilton and Mississauga, with some services in other surrounding cities. Their fees start at 60 cents per package for shipping to the US and other countries. Print USPS postage labels online or at their offices. 

Runnin’ Red: based in Winnipeg, they ship with USPS and UPS from North Dakota, starting $1 per package. You buy labels online yourself then drop your packages off.

Do It Yourself Shipping from the United States

Live close to the border? You may want to try shipping via USPS (or other American service providers) on your own. Make sure you do your research first, including contacting your closest border crossing to get their advice on the quickest legal way to bring your packages into the US. There is a per-crossing fee (or you can pay for a yearly pass), and border agents generally prefer any parcels remain unsealed so they can be inspected if necessary. While many USPS offices allow you to use a Canadian return address on their packages, some online merchants prefer to set up a PO box in the US to avoid any issues. An American address is also necessary to use some online label services. 

Services That Ship Into Canada

Outside of Canada and want to ship things to your loyal customers here? If you don’t want to use the courier companies listed above for shipping into Canada due to the high brokerage fees, there are other options for your Canadian customers. Most common are cross-border services that allow Canadians to receive mail at a US address, and then have it brought across the border for local pickup or delivery. DYK Post, Runnin’ Red and Cross Border PIckups are three companies that offer US PO boxes to Canadians, and bring the mail back over the border for pick up in their respective cities.

Other companies such as My US Address will let Canadians pick up their mail in the US, or will reship it in Canada for them. Some businesses such as Kinek have multiple US locations that their customers can drive to for package retrieval. Note that the prices on these services vary, and may not always be cheaper than using conventional couriers, so it is best to ask your customer what they want to pay when giving them these options.

If I have missed any useful tips, or if you know of any other companies that should be included here, please send me a message or leave a note in the comments. This post will be updated as required. 

For media enquiries, please email me by clicking the envelope icon on the top, or contact me on Twitter. I will get back to you as quickly as possible.

UPDATED: November 27, 2018

Canada Post Labour Disruptions 2018 - Updates On My Shipping

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Mail in Canada might be a little slower for the next little while …

Mail in Canada might be a little slower for the next little while …

UPDATED: The strikes at Canada Post are now over, as of November 27, 2018. The company is warning customers that there may be delays within Canada as they work to clear the backlog, however, and all delivery date guarantees are currently suspended.

So far, my Canadian orders are at most 1-2 days late, and many have been delivered within normal time frames. Customers in southern Ontario will probably see the biggest lags. I am currently offering pickups in the Calgary area for people who want to avoid Canada Post for the time being.

How Canada Post Rotating Strikes Work

Rotating strikes involve union members striking for 24-48 hours in a different cities each day. The strike locations are currently not being announced until each strike is about to start.

Although I have not seen any serious delays in my packages arriving, as of Monday November 19th, Canada Post is now warning Canadians that domestic mail delivery could be subject to significant delays, especially in Southern Ontario where 1/3 of Canadians live. The rotating strikes & the union’s refusal of overtime (which is generally used a lot during the holiday shipping season) has caused large backlogs in and around Toronto in particular. Canada Post even anticipates having to start refusing mail in the Toronto area as they do not have enough places to store it.

At this time, I will still be using Canada Post for all of my orders, so please note that tracked and express packages may be delayed within Canada by more than 1-2 days, especially if your location becomes a strike target. UPS is available if you want to pay the additional fees, and Calgary-area customers are welcome to arrange a pickup if they want to avoid this problem.

International customers (including in the US) will not likely see any major changes to their deliveries during rotating strikes. However, it is possible I will have to delay shipping by 1-2 days if Calgary is chosen as a rotating strike location. I apologize for the inconvenience.

What Happens If This Escalates To A Lockout Or Full Strike?

While the contracts may be settled without any further effects on mail delivery, I am planning ahead for the possibility that the dispute escalates to a full strike or lockout.

The following services will be available in my Etsy shop and here on my website if Canada Post suspends all mail:

1) Shipping in Canada via UPS courier services, if you wish to pay the additional fees, as well as local pickups for customers in the Calgary area. All other Canadian orders will be held until Canada Post resumes service. 

2) Shipping to the United States using USPS (regular mail), via a courier that will take packages from Calgary across the border into Montana a few times a week. Shipments will include USPS tracking. 

3) Shipping to most other countries using the service explained above with a non-USPS carrier. I can also hold your orders until Canada Post resumes service, if you wish. 

I strongly suggest that you order now for the holidays so that you are less likely to experience any additional delays in delivery. My international packages generally leave Canada within 2 business days, so non-Canadians ordering now should not be affected by any significant slowdowns.

This post will be updated as the situation changes; please bookmark this page for ease of access.

UPDATED: November 27th, 2018